What is a Content Hub?
A content hub is a collection of interrelated and interlinked content centered around a specific topic. Unlike SEO silos, content hubs allow linking to pages outside the hub, facilitating a more flexible content structure.
Importance:
- Organic Search Traffic: By covering a specific topic extensively, a content hub signals to Google that your site has authority in that domain, improving your search rankings.
- Internal Linking Opportunities: Enhances search engine crawling and content discoverability through robust internal linking.
- User Engagement: Provides a user-friendly experience by offering in-depth information in one place, increasing time spent on the site and reducing bounce rates.
By structuring content into hubs, websites can improve their SEO performance and provide valuable information to users in an organized manner.
