What is a Dynamic URL?
A dynamic URL is a URL generated in real-time from a database based on user input. These URLs often contain parameters (e.g., ?, =, &) and are common in eCommerce sites for displaying filtered search results.
Why are Dynamic URLs Important?
- Database-driven Content: Essential for websites that need to serve dynamic content based on user input.
- Flexibility: Allows for the creation of pages tailored to specific user queries or filters.
Cons of Dynamic URLs
- Non-Descriptive: Difficult to understand at a glance.
- Duplicate Content: Can lead to multiple URLs with similar content.
- Backlink Issues: Parameters might be cropped, causing broken links.
SEO and Dynamic URLs
- Crawling and Indexing: Google can index dynamic URLs but static URLs may have better readability.
- Canonical Tags: Important to avoid duplicate content issues.
Should You Replace Dynamic URLs?
Generally, no. Modern search engines handle dynamic URLs well, and improperly managed URL rewriting can harm SEO.
For more information, you can check the Google Search Central Blog.
