What is Google Alerts?
Google Alerts is a free service that monitors the web for new content matching specific search queries. Users receive email notifications with links to this content based on their preferred frequency settings (daily, weekly, or as soon as it appears).
Why is Google Alerts Important?
Google Alerts helps individuals and businesses track mentions, reviews, and competitors. It’s also useful for SEO, assisting in link building by monitoring unlinked mentions and uncovering guest posting opportunities.
Creative Uses of Google Alerts:
- Monitor competitors’ new content.
- Detect link injection hacks.
- Find guest posting opportunities.
- Answer questions in your niche.
