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Google Dance

What is Google Dance?

Google Dance refers to temporary fluctuations in the rankings of web pages in Google’s search engine results pages (SERPs).

These changes can occur for new websites or pages as Google determines their appropriate ranking positions. For established sites, the Google Dance can result from algorithm updates or technical issues.

Historically, before 2003, it described the period when Google updated its index monthly, causing noticeable ranking changes. Additionally, “Google Dance” was the name of events organized by Google’s Search Team for site owners and webmasters.

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